Tuesday, May 26, 2015

PM KRISHI VIKAS YOJNA—MASTER STROKE PLAYED BY GOVERNMENT BY LAUNCHING 'KISAAN CHANNEL'

“JANTA KO LUBHANE KA IRAADA, PHIR EK NAYA SARKARI WADA”

I doubt there is anyone who can do marketing of products better than our PM Narendra Modi. His art of delivering the speech creates illusion around the people for some time. In every speech three things are common which he uses like 3 aces in card game are used. Since 2013 onwards (when he was announced as PM candidate officially from BJP) whenever he speaks in public or rallies, he never forgets to curse Congress and Gandhi Family and nowadays AAP is also on his target. Secondly, he always reminds people of 60 yrs under bad governance (I will post some detailed view on this topic later). Last but not least he closes his marketing script by doing one new promise or launching new scheme (in today speech  it is 'soil health card')

Today he launched “KISAAN CHANNEL'” while delivering speech on the occasion of GOVERNMENT FORMATION ANNIVERSARY. This yojna will definitely going to benefit the farmers and Launch of “Soil Health Card" is also benefit farmers in many ways to increase the productivity of crops. But farmers will get these benefits if the yojna will be implemented as promised because many people started doubting on your promise to result ratio. Many of your promises are still promise and some if initiated are in cold bag (like swacch bharat mission, hi-speed and bullet trains etc.).

In my opinion, the timing of this announcement tells all stories in itself that it was done for gaining farmers sympathy and launch of “Soil Health Card” is another development towards BJP’s intention of passing “Land Acquisition Bill” which everyone is opposing. When every party is cornering them and projecting them as anti-farmer party, PM Modi came for rescue of his cabinet and party by playing this marketing strategy. PM Modi knows very well Land Acquisition Bill will not pass until they convince farmers. We have to give credit to him that he is expert in playing with human psychology and always come as a savior for the party when anything seems slipping from their hand.

Everyone knows that it will take many years for this Krishi Yojna completion. But “Soil Health Card” will be delivered on priority basis to show the farmers that they are serious about this project. And this is the point where they get trapped in the illusion and start living in the hope of ACCHHE DIN. Once farmers are convinced then BJP will have no problem in passing that bill. Now think what will be the use of Soil Health Card when there will be no land to check soil health if Land Acquisition bill will pass as they want.  How can anyone believe that government is serious about this project when on the other side they are trying to pass Land Acquisition Bill which is defined as anti-farmer by most political parties and some media persons also.

My appeal is to all the farmers that, this time don’t get trapped in illusion and act smartly. Welcome this KRISHI VIKAS YOJNA with both hands and also track the progress time to time. Raise your voice if progress of the project is not satisfactory. But remember not to support Land Acquisition Bill until you are fully satisfied and it will be modified accordingly so that you will not lose your right.
Another appeal I want to make with government is that; don’t treat our country as your business enterprise where you come with new strategy every day. Here public sentiments are on stake if you make loss. One year already passed in hope of Acchhe Din, only four are left with you. Before celebrating anniversary of Government Formation and start showcasing your achievements to public please do some ground realty check? When Mr. Modi will watch any of his own speeches he had delivered till 2014 ending and compare with any of his speech delivered now, he will understand the difference. The difference in the enthusiasm in people when he used to waive his hands and the sound of chanting MODI-MODI then and now will tell you story without a word. Previously it was like a lion roar but now it is not effective as earlier. So please do honest reality check and don’t mislead innocent people by giving only hopes of ACCHHE DIN.

“AAINA HI SACCHHI TASVEER DIKHLATA HAI, JHUT KAHAN JYADA DIN CHUP PAATA HAI”



            
                                           JAI HIND!!!


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